As for electricity, and other things consumed every day but only paid for periodically–I suppose food bought earlier in the week falls in this category also–I suppose it’s just best to think about the role of buying and consuming in one’s life, more carefully on BND than perhaps on other days.

One thing I think of though is that we are all still buying things, I mean, I am still buying plenty of electricity and natural gas today, as well as cable internet access, a newspaper, etc…

The saddest thing about the stores opening up at 4am, IMHO, is the fact that the store employees have to be there even earlier. On a normal day retail employees are treated like crap, but imagine being told your shift starts at 3 am. And, instead of facing your normal rude customers you will be facing super rude customers throwing fits over the last 30″ flatscreen.